Customs records, trade fairs, B2B marketplaces, trade missions, LinkedIn, ads and distributors compared; how to find buyers in customs records and write a first message that gets a reply.
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What a customs or bill of lading record contains, how it differs from trade statistics, six steps to find buyers with it, and the limits you should plan for.
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Six sources of importers lists compared, seven checks to run before you use one, and how to work a list so it brings replies instead of bounces.
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Five steps to find candidate countries with Trade Map, compare them on import volume, growth, competitors and price, and narrow them down to a shortlist of 3–5 markets.
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What each part of the code means, how the 6-digit HS code relates to EU, US and other national codes, four steps to the right code, and why a wrong code ruins a buyer search.
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What you need before your first export, nine steps from choosing a market to collecting payment, and the mistakes first-time exporters make most often.
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From EXW to DDP: where the risk passes, who pays freight and insurance, and who handles customs under each of the 11 rules, in one table; plus four steps to choose the right rule.
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When risk passes under FOB, who pays which cost, how an FOB price is built, and why the ICC recommends FCA for container shipments.
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Why risk passes at the port of shipment under CIF and CFR, how much the CIF insurance covers, how a CIF price is built, and why CIP and CPT are recommended for containers.
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What a proforma invoice is used for, how it differs from a commercial invoice, the 12 details it should include, and sample proforma lines.
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The three functions of a bill of lading, straight, to-order and bearer types, the fields to check on the draft, the full set of originals and when a telex release is safe.
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Preferential and non-preferential origin, what a certificate of origin, EUR.1, invoice declaration and A.TR each do, who issues them, and which one trade with Türkiye needs.
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The parties to a letter of credit, how it works step by step, confirmed, deferred, transferable and revolving credits, and the document discrepancies that put exporters’ payments at risk.
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How sea, air and road freight are calculated: FCL and LCL with W/M, volumetric weight in air cargo, loading metres, the surcharges on top, and four steps to compare quotes.
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Inside and door dimensions, volume, maximum payload and pallet capacity of 20 ft, 40 ft and 40 ft high cube containers; choosing the right container and loading tips.
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Ten steps from specification to delivery when buying from Turkish manufacturers: finding and checking suppliers, samples, payment, inspection, documents and ports.
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Seven checks to run on a Turkish supplier before you pay: registration, premises, export history, capacity, certificates, references and bank details, with the red flags for each.
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What landed cost includes, the formula, a worked example from factory price to warehouse, and five steps to compare suppliers by the cost that really reaches you.
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